Why Would You Talk That Way?
Why Would You Talk That Way? Postman’s classic book ‘Crazy talk, Stupid Talk’ (1976) discusses the power of semantic…
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Can Risk Perception and Behaviour Be Measured?
The short answer is, no! The long answer is, how much mumbo jumbo do you want to read? The…
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Safety Performance and Measurement
11 minutes on why I think trying to measure safety performance typically ends up creating far more negative trade-offs…
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Only 50 Days to Perfection
One of the wonderful delusions of the 1% safer con is the methodology of measurement. At the foundation of…
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The Seduction of Measurement in Risk and Safety
The Seduction of Measurement in Risk and Safety Rather than measure what we value, we tend to value what…
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Day 4 SPoR in Europe
After a day in and half of semiotic overload and cultural saturation of Vienna we started our first day…
