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Rob Sams

This Toaster is Hot

May 11, 2025 by Rob Sams 28 Comments

This Toaster is Hot Warning, please stop and “Take Five”! Guest Post by Rob Sams – inspired by this “Hot Toaster” page  Before you read any further, I feel compelled to warn you that reading this article may be harmful for your health, it may even cause an injury. I have no idea how or why, … [Read more...] about This Toaster is Hot

Filed Under: Risk Aversion, Rob Sams Tagged With: harmful, Take 5, toaster is hot

There is no way I would do that!

May 11, 2025 by Rob Sams 9 Comments

There is no way I would do that! The impact of social arrangements on our decisions and judgments I had the privilege last week of meeting a new group of people as they commenced their adventure into the world of better understanding people and how we make decisions and judgments about risk. I … [Read more...] about There is no way I would do that!

Filed Under: Rob Sams, Social Psychology of Risk Tagged With: milgrim, risk, Safety, zero injuries

What Happens when Safety is a ‘Battle’?

April 19, 2025 by Rob Sams 6 Comments

What Happens when Safety is a ‘Battle’? I appreciate the feedback, thoughts and ideas that people share about my Blogs, it helps me learn. One of the articles that sparked much attention over the past 12 months asked Are you a Safety Crusader or a Safety Leader? For some, this article resonated … [Read more...] about What Happens when Safety is a ‘Battle’?

Filed Under: Rob Sams Tagged With: battles, crusader, Safety

Who Decides What is Ugly?

March 21, 2025 by Rob Sams 2 Comments

The way I go about my work has changed significantly over the past few years. When I think back to 2010, my work could best be described as mechanistic and routine. I worked in ‘health and safety’ and that mostly meant developing, and then assessing systems and processes which, when I reflect on … [Read more...] about Who Decides What is Ugly?

Filed Under: Creativity, Rob Sams, Safety systems Tagged With: control, psychology, systems, ugly

‘Conversations on the Couch’–Biases

March 2, 2025 by Rob Sams 6 Comments

'Conversations on the Couch' – Biases In this edition of 'Conversations on the Couch', Gab & Rob talk through how the various biases we all have. If we want to truly understand and deal with risk, we need to recognise that it is subjective and that our thinking about risk is biased in so … [Read more...] about ‘Conversations on the Couch’–Biases

Filed Under: Rob Sams, Safety Videos, Talking Risk Tagged With: biases, conversations

Jerry won the safety award (but he didn’t do anything!)

December 15, 2024 by Rob Sams 5 Comments

Jerry won the safety award (but he didn’t do anything!) I was at a family gathering recently and got talking to Jerry who I hadn’t spoken with for a while. We chatted about our work and he asked whether I was still in ‘safety’. I said no, that’s not what I do anymore: (I’m Not that into Safety … [Read more...] about Jerry won the safety award (but he didn’t do anything!)

Filed Under: Communication and Consultation, Rob Sams, Safe Behaviours, Safety Culture, Safety Statistics Tagged With: incentives, rewards, Safety, safety awards, Safety Incentives

Gab and Rob–One Brain, Three Minds

December 2, 2024 by Rob Sams 11 Comments

Gab and Rob Talking Risk – One Brain, Three Minds In this video, we introduce a model developed by Dr Robert Long from Human Dymensions called One Brain, Three Minds. This model helps explain how we make decisions using both the conscious and non-conscious parts of our brain. This video is a little … [Read more...] about Gab and Rob–One Brain, Three Minds

Filed Under: Gabrielle Carlton, Rob Sams, Safety Videos, Talking Risk Tagged With: one brain, three minds

I’m biased, but that’s ok!

November 5, 2024 by Rob Sams 13 Comments

I am about to do something significant in my life and I want to manage risk and reduce it to as low as reasonably practical. This is an important decision that ill impact the rest of my life. I want to make sure I do everything I can so things don’t go wrong. I’m sure this is a thought we have … [Read more...] about I’m biased, but that’s ok!

Filed Under: Rob Sams, Social Psychology of Risk Tagged With: bias, decisions, hubris, married, risk

What is a Safety and Risk ‘Thinking Group’?

October 24, 2024 by Rob Sams 5 Comments

What is a Safety and Risk ‘Thinking Group’? When we take time out to critically think through, and challenge, the ‘norm’ in risk and safety, we open up our eyes, and importantly our minds, to new thinking and innovation when we use our imagination to better discern risk In my last post Some … [Read more...] about What is a Safety and Risk ‘Thinking Group’?

Filed Under: Communication and Consultation, critical thinking, Humble Inquiry, Rob Sams, Safety Leadership, Social Psychology of Risk Tagged With: community, Safety, thinking group

Some Basics on Social Psychology & Risk

October 19, 2024 by Rob Sams 2 Comments

Some Basics on Social Psychology & Risk I’ve been on a cracker of a journey for about two years now since I discovered social psychology and all that it brings to the area of risk and safety. I’ve discovered how much I don’t know, how much I thought I knew but didn’t, and most wonderfully, how … [Read more...] about Some Basics on Social Psychology & Risk

Filed Under: Rob Sams, Social Psychology of Risk Tagged With: decisions, psychology of risk, risk and safety, social psychology

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