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  • Dr Rob Long Posts

Semiotics

Posted on April 8, 2020April 8, 2020

The Seduction of the Box and Semiotic Visualisation

I remember speaking at a safety conference on humanizing safety and my presentation was followed by an IT presentation and then morning tea. Once I had finished my bit this IT person got up and showed how he had developed… Read the rest

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Posted on April 7, 2020April 7, 2020

My thoughts during a walk in the Forests in Vienna

Safety Reflections by guest writer, Brian Darlington I had decided to take a walk on Saturday through Vienna with the focus on semiotics and how the signs and symbols reflected the culture that we experience in the city. However, my… Read the rest

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Posted on April 5, 2020April 5, 2020

The Semiotics of COVID-19 and the Social Amplification of Risk

What can we learn from the semiotics of the Coronavirus crisis? Semiotics is the study of signs and symbol systems and how they emerge from and penetrate the human unconscious. Semiosis is the study of how these symbols systems/myths create… Read the rest

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Posted on January 20, 2020January 20, 2020

The Power of Symbols in Safety

We saw the story recently of the Nazi flag being flown in Beulah Victoria. Interestingly, the etymology of the word ‘Beulah’ designates a mystical place tied to Jewish identity. The controversy over the flying of the flag demonstrates the power… Read the rest

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Posted on January 13, 2020March 1, 2020

Bridging the Disciplines for Better Outcomes

One of the challenges of a closed knowledge culture is that such will not help us meet the needs of the future. Whether one understands intractable complexity as a ‘wicked problem’ or just complexity there is no doubt that the… Read the rest

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