Semiotics and Corporate Logo Fails It is unfortunate that some of organisations below didn't have a better understanding of semiotics when they were in the process of designing their corporate logos … [Read more...] about Semiotics and Corporate Logo Fails
unconscious
Pay Attention and Be Aware or Safety Will Get You
Pay Attention and Be Aware or Safety Will Get You One of the myths of the risk and safety industry is that attention and awareness can be switched on and switched off. That we can make ourselves … [Read more...] about Pay Attention and Be Aware or Safety Will Get You
Consciously Safe, Unconsciously Unsafe or Head in the Sand Safety
Consciously Safe, Unconsciously Unsafe or Head in the Sand Safety Some of the silly language that exists in the safety industry that surfaces all of the time in the MiProfile survey is about ‘being … [Read more...] about Consciously Safe, Unconsciously Unsafe or Head in the Sand Safety
Practice, Repetition, Habit, Routine, Ritual and Decision Making in Risk
Practice, Repetition, Habit, Routine, Ritual and Decision Making in Risk Most decisions made by people are unconscious. The idea that decision making is brain activity between individuals is simply … [Read more...] about Practice, Repetition, Habit, Routine, Ritual and Decision Making in Risk
The Rational, aRational and Irrational in Safety
Safety seems to avoid the most important things when thinking about tackling risk. There seems to be no interest in safety in the nature of the human unconscious nor any interest in anything outside … [Read more...] about The Rational, aRational and Irrational in Safety
Daydreaming and Safety
Daydreaming and Safety I can remember when the song Daydream was released (https://www.youtube.com/watch?v=wnlCtPh25jk), I was 13 years of age and the music of the time was astounding even … [Read more...] about Daydreaming and Safety
Non-Conscious Safety
Non-Conscious Safety No-one in safety seems to show much interest in the nature of consciousness or about the unconscious. One thing is for sure, trying to locate the unconscious or consciousness … [Read more...] about Non-Conscious Safety
When Art Speaks to Harm
One of the fascinating ways we talk of concepts is to personify them. We talk about ‘the market’, ‘the economy’, ‘politics, ‘Canberra’, ‘society’, ‘Washington’ as if they are a person. We attribute … [Read more...] about When Art Speaks to Harm
The Challenge of the Consciousness Taboo
One of the by-products of STEM-only thinking in safety is the taboo of consciousness. You won’t find this challenging issue being discussed anywhere in the industry. How strange, because if there was … [Read more...] about The Challenge of the Consciousness Taboo
Learning Wisdom from the Collective Unconscious
Learning Wisdom from the Collective Unconscious It was C.G Jung who named the ideas, language, aesthetics, art, dance, myth, symbols, values, artefacts and song shared between cultures as the … [Read more...] about Learning Wisdom from the Collective Unconscious
