The Iconography of Safety

The Iconography of Safety Icons are powerful modes of communication and predate text and print. Danesi in The Semiotics of Emoji demonstrates that we are seeing a re-emergence of the power of icons in everyday communications. Indeed - SMS, emoticons, emojis and graphics/multimedia are changing the very way we communicate J. Icons are profound and …

Safety Icons and Communicating to the Unconscious

Safety Icons and Communicating to the Unconscious It is not surprising that many organisations who ‘profess’ an interest in people use objects as their icons in safety. With slogans that are about how much they ‘care about safety’ (not care about people), they chose icons of hard hats, cones, glasses and barricades. Words and icons …