• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer

Safety Risk .net

Humanising Safety and Embracing Real Risk

Discover More on this Site

  • Home
    • About
      • Privacy Policy
      • Contact
  • FREE RESOURCES
    • FREE SAFETY eBOOKS
    • FREE DOWNLOADS
    • TOP 50
    • FREE RISK ASSESSMENT FORMS
    • Find a Safety Consultant
    • Free Safety Program Documents
    • Psychology Of Safety
    • Safety Ideas That Work
    • HEALTH and SAFETY MANUALS
    • FREE SAFE WORK METHOD STATEMENT RESOURCES
    • Whats New In Safety
    • FUN SAFETY STUFF
    • Health and Safety Training
    • SAFETY COURSES
    • Safety Training Needs Analysis and Matrix
    • Top 20 Safety Books
    • This Toaster Is Hot
    • Free Covid-19 Toolbox Talks
    • Download Page – Please Be Patient With Larger Files…….
    • SAFETY IMAGES, Photos, Unsafe Pictures and Funny Fails
    • How to Calculate TRIFR, LTIFR and Other Health and Safety Indicators
    • Download Safety Moments from Human Resources Secretariat
  • PSYCHOLOGY OF SAFETY & RISK
    • Safety Psychology Terminology
    • Some Basics on Social Psychology & Risk
    • Understanding The Social Psychology of Risk – Prof Karl E. Weick
    • The Psychology of Leadership in Risk
    • Conducting a Psychology and Culture Safety Walk
    • The Psychology of Conversion – 20 Tips to get Started
    • Understanding The Social Psychology of Risk And Safety
    • Psychology and safety
    • The Psychology of Safety
    • Hot Toaster
    • TALKING RISK VIDEOS
    • WHAT IS SAFETY
    • THE HOT TOASTER
    • THE ZERO HARM DEBATE
    • SEMIOTICS
    • LEADERSHIP
  • Covid-19
    • COVID-19 (Coronavirus) Health and Safety Slogans and Quotes for the Workplace
    • Covid-19 Returning to Work Inductions, Transitioning, Safety Start Up and Re Entry Plans
    • Covid-19 Work from Home Safety Checklists and Risk Assessments
    • The Hierarchy of Control and Covid-19
    • Why Safety Loves Covid-19
    • Covid-19, Cricket and Lessons in Safety
    • The Covid-19 Lesson
    • Safety has this Covid-19 thing sorted
    • The Heart of Wisdom at Covid Time
    • How’s the Hot Desking Going Covid?
    • The Semiotics of COVID-19 and the Social Amplification of Risk
    • Working From Home Health and Safety Tips – Covid-19
    • Covid-19 and the Hierarchy of Control
  • Dr Rob Long Posts
    • Learning Styles Matter
    • There is no HIERARCHY of Controls
    • Scaffolding, Readiness and ZPD in Learning
    • What Can Safety Learn From Playschool?
    • Presentation Tips for Safety People
    • Dialogue Do’s and Don’ts
    • It’s Only a Symbol
    • Ten Cautions About Safety Checklists
    • Zero is Unethical
    • First Report on Zero Survey
    • There is No Objectivity, Deal With it!
  • Quotes & Slogans
    • Researchers Reveal the Top 10 Most Effective Safety Slogans Of All Time
    • When Slogans Don’t Work
    • 77 OF THE MOST CLASSIC, FAMOUS and INFAMOUS SAFETY QUOTES
    • 500 BEST WORKPLACE HEALTH and SAFETY SLOGANS 2020
    • 167 CATCHY and FUNNY SAFETY SLOGANS FOR THE WORKPLACE
    • COVID-19 (Coronavirus) Health and Safety Slogans and Quotes for the Workplace
    • Safety Acronyms
    • You know Where You Can Stick Your Safety Slogans
    • Sayings, Slogans, Aphorisms and the Discourse of Simple
    • Spanish Safety Slogans – Consignas de seguridad
    • Safety Slogans List
    • Road Safety Slogans
    • How to write your own safety slogans
    • Why Are Safety Slogans Important
    • Safety Slogans Don’t Save Lives
    • 40 Free Safety Slogans For the Workplace
    • Safety Slogans for Work

Keep Discovering

May 23, 2015 by Dr Rob Long 3 Comments

Keep Discovering

clip_image002This is the motto and tag line for Borealis, a creative European company that specializes in polyolefins and base chemicals (http://www.borealisgroup.com/). One of the things I love about Borealis is their semiotics. Let’s start with their main brand ‘keep discovering’. What a great way to understand life, work and living, by acknowledging the journey in learning as foundational to work. One of the other tag lines I like about the company is their own word (trade marked to them) ‘Nimblicity’ (see photo on right). Another of their tag lines is ‘stay curious’.

In this word they acknowledge the reality of fast and frugal decision making (heuristics), so well articulated by Gigerenzer (author of Risk Savvy and many other texts). Organisations that get bogged down in their own sunk cost will rarely be creative or innovative.

Well, this week I have been delivering the second group coach training to Borealis to safety leaders and coaches in the Social Psychology of Risk. The five day training was held in the Innovation Centre for Borealiz in Linz Austria. Twenty six leaders from 9 countries flew across Europe for the training and ten had previously undertaken leadership training with Josh and I in Brussells, Hassellt (Belgium) and Helsinki Finland in 2014. The five day training is adapted from the Post Graduate Certificate in the Social Psychology of Risk. The group of participants is pictured below in the central atrium of the Innovation Centre.

clip_image004

One of the challenges but also advantages of the training is that of language. Everyone who participated were fluent in English and then will translate the program into their own language for further coaching throughout the company. One of the advantages of the language barrier is an understanding that words and symbols matter. We had lots of fun translating meaning from culture to cultural understanding and this also assists understanding of the dynamics of culture itself. How important it is to know that semiotics matter if one wants to influence culture change.

All participants received a copy of all four books and a draft of a book being especially written for the European context. A range of Human Dymension’s tools were used and videos produced for use back in each person’s factory and context. The program is the brain child of Michael Kruger the leader in HSE at Linz who has completed the Graduate Certificate in the Social Psychology of Risk at ACU. Now the next step is for these leaders to adapt the training to their context, translate into their language and implement the program in their workplace.

So, apart from having new friends in Europe the program offers a new approach in tackling risk and safety. How interesting that this comes from a company that understands itself through innovation (keep discovering) and heuristics (nimblicity). The next steps include further programs in Sweden and Germany in the near future and participants are excited about the application of their new learning. I’ll keep you posted.

  • Bio
  • Latest Posts
  • More about Rob
Dr Rob Long

Dr Rob Long

Expert in Social Psychology, Principal & Trainer at Human Dymensions
Dr Rob Long

Latest posts by Dr Rob Long (see all)

  • Spin, Nonsense Language and Propaganda in Safety - February 24, 2021
  • The Visionary Imagination – Margaret Atwood - February 22, 2021
  • The Visionary Imagination and Marion Mahoney Griffin - February 21, 2021
  • The Visionary Imagination – Louisa Lawson - February 21, 2021
  • How Effective Are Your Conversations About Risk? - February 20, 2021
Dr Rob Long
PhD., MEd., MOH., BEd., BTh., Dip T., Dip Min., Cert IV TAA, MRMIA Rob is the founder of Human Dymensions and has extensive experience, qualifications and expertise across a range of sectors including government, education, corporate, industry and community sectors over 30 years. Rob has worked at all levels of the education and training sector including serving on various post graduate executive, post graduate supervision, post graduate course design and implementation programs.

Please share our posts

  • Click to print (Opens in new window)
  • Click to email this to a friend (Opens in new window)
  • Click to share on LinkedIn (Opens in new window)
  • Click to share on Twitter (Opens in new window)
  • Click to share on Telegram (Opens in new window)
  • Click to share on Facebook (Opens in new window)
  • Click to share on Pinterest (Opens in new window)
  • Click to share on Reddit (Opens in new window)
  • Click to share on WhatsApp (Opens in new window)

Related

Filed Under: Robert Long, Semiotics, Social Psychology of Risk Tagged With: borealis, discovering, nimblicity

Reader Interactions

Do you have any thoughts? Please share them below Cancel reply

Primary Sidebar

How we pay for the high cost of running of this site – try it for free on your site

Visit Count – Started Jan 2015

  • 21,584,494 Visitors

Never miss a post - Subscribe via Email

Enter your email address and join over 30,000 other discerning safety people who receive notifications of new posts by email

Please take our 2 minute zero survey

Recent Comments

  • Rob Long on Spin, Nonsense Language and Propaganda in Safety
  • amirhusenjihad on Spin, Nonsense Language and Propaganda in Safety
  • amirhusenjihad on 129 BRILLIANT IDEAS FOR SAFETY TOOL BOX TALKS, HARD HAT CHATS and SAFETY MOMENTS
  • amirhusenjihad on 500 BEST WORKPLACE HEALTH and SAFETY SLOGANS 2020
  • Site Safety NSW on Controlling crowds: It’s all in the planning
  • Rob Long on How Effective Are Your Conversations About Risk?
  • Rob Sams on How Effective Are Your Conversations About Risk?
  • Rob Long on Traditional Safety
  • Bernard Corden on Sexual Harassment and Safety Cosmetics
  • Bernard Corden on Traditional Safety

FREE eBOOK DOWNLOADS

Featured Downloads

  • CLLR-SPoR-Unit1.pdf (449 downloads)
  • Manual Handling Risk Assessment Form (387 downloads)
  • Guidance-FOR-the-beginning-OHS-professiona1.docx (875 downloads)
  • Stretching At The Workstation (2053 downloads)
  • Following-Leading-in-Risk-SECTION-1.pdf (804 downloads)
  • Electrical_Equipment_Risk_Assessment_v2.0-1.doc (7263 downloads)
  • Manual Handling Risk Assessment Template (425 downloads)
  • Risk Assessment Template (605 downloads)
  • SAFETY-SLOGANS-LIST.doc (6672 downloads)
  • Sample-risk-assessment-form.xls (26294 downloads)
  • Public-Event-Risk-Management-Checklist-HD.doc (2424 downloads)
  • Due-Diligence-Workshop-Nov-2018.pdf (282 downloads)
  • Safety_Training_Needs_Analysis6.doc (5244 downloads)
  • Active Living at Work (14011 downloads)
  • UK Guide to Control and Assessment of Risk (432 downloads)

Recent Posts

  • Spin, Nonsense Language and Propaganda in Safety
  • The Visionary Imagination – Margaret Atwood
  • The Visionary Imagination and Marion Mahoney Griffin
  • The Visionary Imagination – Louisa Lawson
  • How Effective Are Your Conversations About Risk?
  • Traditional Safety
  • The Measurement Mindset in Safety???
  • Does Safety Have A Soul?
  • Making Sense of Safety Management Systems
  • Sexual Harassment and Safety Cosmetics

Footer

AUTHORS

  • Alan Quilley
    • Heinrich–Industrial Accident Prevention
    • The Problem With ZERO Goals and Results
  • Bernard Corden
    • AHH$ Covid$afe Chri$tma$ New$letter
    • Paradise by the dashboard light
  • Bill Sims
    • Employee Engagement: Chocolate, Vanilla, or Strawberry?
    • Injury Hiding-How do you stop it?
  • Craig Clancy
    • Task Based vs Activity Based Safe Work Method Statements
    • Safety And Tender Submissions
  • Daniel Kirk
    • It’s easy being wise after the event.
    • A Positive Safety Story
  • Dave Whitefield
    • Safety is about…
    • Safety and Compliance
  • Dennis Millard
    • Are You Risk Intelligent?
    • Honey they get me! They get me at work!
  • Drewie
    • Downturn Doin’ Your Head In? Let’s Chat….
    • How was your break?
  • Gabrielle Carlton
    • All Care and No Care!
    • You Are Not Alone!
  • George Robotham
    • How to Give an Unforgettable Safety Presentation
    • How To Write a Safety Report
  • Goran Prvulovic
    • Safety Manager – an Ultimate Scapegoat
    • HSE Performance – Back to Basics
  • James Ellis
    • In search of plan B in workers’ recovery
    • What and how should we measure to support recovery from injury?
  • James Parkinson
    • To laugh or not to laugh
    • People and Safety
  • John Toomey
    • Who is Responsible for This?
    • Who Are Your People?
  • Karl Cameron
    • Abby Normal Safety
    • The Right Thing
  • Ken Roberts
    • Safety Legislation Is Our Biggest Accident?
    • HSE Trip Down Memory Lane
  • Mark Perrett
    • Psychology of Persuasion: Top 5 influencing skills for getting what you want
  • Mark Taylor
    • Build a Psychologically Safe Workplace by Taking Risks and Analysing Failures
    • Enculturing Safety
  • Max Geyer
    • WHS Legislation is NOT about Safety it’s about Culture
    • Due Diligence Is Not Just Ticking Boxes!
  • Matt Thorne
    • It was the SIA until someone wanted to swing from the Chandelier
    • Common Sense is Remarkably Uncommon
  • Peter Ribbe
    • Is there “Common Sense” in safety?
    • Who wants to be a safety professional?
  • Phil LaDuke
    • Hey Idiots, You’re Worried About the Wrong Things
    • Misleading Indicators
  • Admin
    • Making Sense of Safety Management Systems
    • Happy New Year for 2021 and Theme
  • Dr Rob Long
    • Spin, Nonsense Language and Propaganda in Safety
    • The Visionary Imagination – Margaret Atwood
  • Rob Sams
    • I’m just not that into safety anymore
    • Social ‘Resiliencing’
  • Barry Spud
    • Barry Spud’s Hazard Control Tips
    • Researchers Reveal the Top 10 Most Effective Safety Slogans Of All Time
  • Sheri Suckling
    • How Can I Get the Boss to Listen?
  • Safety Nerd
    • The Block isn’t portraying safety as it should be
    • Toolbox Talk Show–PPE
  • Wynand Serfontein
    • Why The Problem With Learning Is Unlearning
    • I DON’T KNOW
  • Zoe Koskinas
    • Why is fallibility so challenging in the workplace?

FEATURED POSTS

A Parallel Universe in Safety

How Do Workers Make Decisions?

I Just Don’t Know

A Letter To The Editor

So, You Want Culture Change

Why Resilience Cannot be Engineered

Safety as a Patriarchal Activity

Who Said We Don’t Need Systems?

Seven Essential Safety Reminders

The Problem with Zero Harm

Is Safetyism Destroying a Generation?

Calculators, Matrices and Mumbo Jumbo Risk Assessment

Symbols Matter

Its All In The Sign

SEEK Investigations Workshop

Predictably Arational, Safety as a Superstition

Knowing When to Break the Rules

Risk Intelligence, Thinking and Decision Making

Desensitisation–the by-product of ill-conceived safety initiatives

Even Safety Is Fallible

More Posts from this Category

Paperwork

https://vimeo.com/162034157?loop=0

Due Diligence

https://vimeo.com/162493843?loop=0

loading Cancel
Post was not sent - check your email addresses!
Email check failed, please try again
Sorry, your blog cannot share posts by email.