The Non-Science of Safety Science By Dr Rob Long We seem to throw words about in the safety community like hoop-la at a school fete. This not only applies to the use of the word ‘culture’ but also to destructive terminology that undermines the sensibility of understanding risk. Expressions … [Read more...] about The Non-Science of Safety Science
can do
The Priming of ‘Can Do’ and the Language of Influence
The Priming of ‘Can Do’ and the Language of Influence You should also read the whole series by Rob: CLICK HERE. I highly recommend you check out Rob’s book “RISK MAKES SENSE” To some it may seem anti-Australian to criticize populist language such as ‘can-do’. Such language recently helped get … [Read more...] about The Priming of ‘Can Do’ and the Language of Influence