Safety Slogans Don’t Save Lives

Unfortunately one of the most popular pages on this blog is our Safety Slogans Page (last week, during Indian Safety Week, it was getting 40k hits per day!).  Rob Long wrote of the futility and danger in using safety slogans here: Sayings, slogans, aphorisms and the discourse of simple. Hopefully we can introduce the safety …

Sayings, Slogans, Aphorisms and the Discourse of Simple

'Tis the season to be decorating the workplace with safety slogans so I thought I should republish this classic: Sayings, Slogans, Aphorisms and the Discourse of Simple One of the most annoying things about social media, especially Linkedin (as its intention is to be professional), is the constant flooding of the airwaves with the quest …

Zero Plus Infinity Times 10 = ?

Zero Plus Infinity Times 10 = ? Following Dr Rob Long’s recent article Semiotics and Safety about the mindless gobbledygook that is terms like “Beyond Zero” and “Target Zero”, and the negative subconscious meanings they prime, a very despondent safety person sent us this photo. Is it any wonder many are saying - I‘m Just …